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Vertical cotton®, beyond being the world’s organic cotton reference for its quality, transparent traceability and ethics, is an organization that makes people prosperous and happy.
Why is it called Vertical Cotton® ?
- The cotton crops grow one on top of the other.
- The production chain is vertical to ensure the kindest and most caring form of trade that ever has been.
Vertical Cotton’s reason to be
Save 90% of water
Cotton traceability
Fair and ethical for all
Prosperity for cotton farmers
100% of organic cotton on Earth
A free solution for independent farmers
At the source of the vertical cotton there are men and women who have locally manufactured clay pots.
There are hands that have sown one by one the organic cotton seeds in a rich soil, made fertile by an agriculture that feeds nature first.
There are the precise gestures to harvest and comb the cotton.
On this path is the one who, fallen in love with vertical cotton, sublimates it and gives it its ultimate shape.
Vertical Cotton profits to all. It benefits the 120 million families for whom cotton is the main source of income, as well as the billions of consumers who choose to join its virtuous circle.
VERTICAL COTTON®
$ for customer * 1
Boosts nature
Long fiber, long life
Creates Prosperity.
uses 1/10 of water
exploites 35% of the area for cotton
15% for food crops
50% for nature
December 2020 : 10km²
99% of Vertical Cotton in 2027
STANDARD COTTON
$ for customer * 1
Destroys nature
Short fiber, short life
Keeps people poor
Overuse of water
exploites 100% of the area for cotton
July 2020 : approx. 295 000 km² = 2,5% planet
No more OGM cotton in 2027
ORGANIC COTTON
$ for customer * 3
Preserves nature
Long fiber, long life
Reduces poverty
uses 1/3 of water
exploites 100% of the area for cotton
July 2020 : 4730 km²
1% of Organic cotton in 2027
nature is our most valued customer
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Organic Cotton Project Guide, Frank Eyhorn, Research Institute of Organic Agriculture
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Premierevision.com
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Mexico Cotton : Harvest begins, Estimated Production Increases from Last Year, United States Department of Agriculture, Oct 2017
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Failed promises the rise and fall of GM cotton in India, Soil Organization, October 2017
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Cotton and climate change impacts and options to mitigate and adapt, International trade centre
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Life Cycle Assessment of Organic Cotton Fiber, Textile Exchange, 2014
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